February 25, 2020

Fancy Troubles at New York Fashion Week

By Gabrielle Saifi
Fancy Troubles at New York Fashion Week

New York Fashion Week was a 4 day long intense whirlwind. Less than a year post launch and Fancy Troubles was invited to be featured in the show “The Ones To Watch” hosted by Flying Solo at Pier 59 Studios.

Blook Sunglasses at Fashion Week

I had the amazing opportunity to see how fashion week unfolds from behind the scenes and the amount of work and organization that goes into it. Being surrounded by the pure talent and seeing the vision of creatives from all over the world was fantastic and felt like nothing short of an honor to be a part of such company.

I will admit, I had no idea what to expect. I couldn't help but let my imagination run wild about everything that could go wrong and even everything that could go exceptionally right.  It turns out that the glitz and glamour is just one, rose colored side of the production. It might look appealing splashed all over Instagram, but don’t be fooled. There’s a lot of sweat and tears that aren’t evinced as openly.  

I found myself searching for authentic connections amidst the chaos and the truth is, it was lacking. It could be the high speed nature of the event that prevents those involved from being able to dig a little deeper, but it’s something that I craved.

I felt silly for thinking that on a personal level, the experience wasn't emotionally fulfilling. Maybe that's not what fashion week is about. Maybe that’s not what work in general is all about. This first year of running Fancy Troubles has been filled with lots of firsts and an abundance of self-reflection. There certainly must be a balance between professional fulfillment and not always letting it affect my more personal feelings in such a pernicious way.

The bottom line is that fashion week was an incredible adventure. I learned a lot about fashion and business but also a lot about myself. I can’t help but think how the experience relates so well to the name Fancy Troubles. I’ve learned that with all the good, the bad, the ups and downs, what matters is that I made it through and was inspired. And I certainly have one hell of a story to tell.

One year in and I’m still discovering my own Fancy Troubles.